The Broker Network for Start-up Insurance Brokers

…was launched in February 2005.

Founded originally by three insurance professionals and one technologist, combining between them over 125 years of market experience…

even back then… and it is lots more now, even though one of our original oldies has retired and another one is heading that way.

The milestones for TEn have been as follows;

  • to establish itself with 10+ ARs in 2005
  • to increase to 25+ by 2007
  • to reach 100+ members
  • to evolve other network models
  • and to plan for and achieve longevity through succession

TEn grows its core business organically but fairly rapidly; and with an underlying philosophy that for small businesses to prosper and survive, it takes a dedicated larger business to lend a helping hand from time to time.

Whilst the analogy may not be entirely appropriate, the comparison of TEn to a French wine-growers co-operative, would not be completely out of place.

“Je suis Fleurie!”

As the tone of this website may well indicate, TEn is largely non corporate, straight forward and has quite a lot to do with old fashioned values of professionalism, character and integrity.


According to founding director, James Sharp:

We invented and launched the TEn model because we realised that there was a huge gap in market for a network to focus on start-up brokers.

Since then every other network has developed either, a different form of start-up option, or copied us completely. This is all very flattering.

If we were to admit to a Mission Statement, it would have to be that we seek to enable the next generation of entrepreneurs to build-up broking businesses, as people did 25 years ago.

The model may have been tweaked a little to reflect the fact that the world has changed over time, but essentially we aim to put things back to the way there once were.

Our point has always been; the world may have changed, but what motivates people to succeed has not… given half a chance.

And so it has proved.

Today we have grown our membership to 109 brokers.

Click here for the full video transcript About the Broker Network for Start- Up and Established Insurance Brokers.

the directors


Dawn Derbyshire Cert CII

Dawn joined Wilson’s in Cheshire during 1991 as a trainee insurance broker, where she progressed quickly to become an area manager for several offices.

From there she moved to Holman’s, where she gained experience of the London Market and Account Managing hundreds of brokers.


James Sharp

James joined software house MCS/Sectornet in 1986 as a humble salesman and progressed to become General Manager until his departure in 2003.

James was the originator of the market’s first ASP service in 1994 and the subsequent development of various ‘network centric’ services.


John Rusby ACII

In 1973 John joined the Provincial as a trainee underwriter. By 1989 he had progressed to branch manager in North London, then the City and Reading.

After that, John worked in a development role for Aascent Premium Finance.


Gordon Coles (non-executive director)

Gordon has 50 years experience in the London Market’s finest restaurants and wine bars, many of them at Senior Broker or Director level with a variety of Lloyds brokers, including Heath’s and AON.


Barbara Bradshaw (non-executive director)

Barbara had a long standing involvement with the Institute of Insurance Brokers (IIB) and ultimately held the role of Chief Executive. Barbara is a champion and friend of the smaller independent broker and has dedicated herself for almost 30 years to the cause.